Branding Guidelines

To earn commissions as an affiliate, simply use your affiliate link whenever you mention Inside-Out Storytelling memberships, workshops, coaching, or training. You'll find your unique affiliate link in the affiliate section of your dashboard after you log in. Once there, click on the 'profile' tab. Here is a direct link: Feel free to use your affiliate link in emails, blog-posts, newsletters, and anywhere that's appropriate. You'll be credited for affiliate commissions as long as you are an active member of Inside-Out Storytelling!


Font Specimen

DM Sans



We use one primary typeface in all our marketing materials – DM Sans.




Long Logo 1200
insideout logo_change minds stacked
insideout logo_change minds stacked

Our logo and logo variations are our own property and we retain all rights afforded by Canada and International Laws. As an affiliate partner, you can use our logo on your site to promote our products. But please ensure you follow the color, sizing, and other branding guidelines.

note: the logo pack contains .png files

it includes:

  • Google Small Square (200×200 px)
  • Google Vertical Rectangle (240×400 px)
  • Google Square (250×250 px)
  • Google Inline Rectangle (300×250 px)
  • Google Skyscraper (120×600 px)
  • Google Wide Skyscraper (160×600 px)
  • Google HalfPage Ad (300×600 px)
  • Google Banner (468×60 px)
  • Google Leaderboard (728×90 px)
  • Google Large Leaderboard (970×90 px)
  • Google Billboard (970×250 px)
  • Google Mobile Banner (320×50 px)
  • Google Large Mobile Banner (320×100 px)
  • Facebook Ad (1200×628 px)
  • Twitter Lead Generation Card (800×200 px)
  • Twitter Image App Card (800×320 px)
  • Youtube Display Ad (300×60 px)
  • Youtube Display Ad (300×250 px)
  • Youtube Overlay Ad (480×70 px)
  • Adroll Rectangle (180×150 px)

Some Details

There are some cases where you can use our branding materials without asking permission, and some for which our advance permission is required.

You can use materials without advance permission to:

  • Truthfully describe products.
  • Report news or information about
  • Link to our sites.

If you’d like to use a materials for reasons other than those listed above, please ask our permission by contacting us. We’ll review all requests and grant permission to high-quality projects that further the site and communities.

Here are more examples of when you need and don’t need our permission to use a materials.

Use without permission if you want to:

  • Describe our product and services
  • Refer or link to official product
  • Engage in non-commercial projects that promote the spread of official products.

You need our permission before using if you want to:

  • Include it in your company name, logo, or branding.
  • Use it in any way that suggests a relationship with or endorsement from

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